5. Why Him?
While Gvasalia's low-brow-meets-luxury mindset may seem strange for a historically elite label like Balenciaga, he just might provide an edge similar to Wang's. According to François-Henri Pinault, Kering’s chief executive and chairman, "Demna Gvasalia embodies a unique approach to the profession, marked by a sociological observation of the wardrobe’s essentials and the way he remains humble and rigorous in his creative work." Well, it's always refreshing to see fashion's creative standouts get their time in the spotlight. And don't worry Vetements fans, Gvasalia has assured buyers his association with the brand still stands.
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