Focus On A Quality Fabric.
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Kaye believes that there’s a common misconception about quality bed sheets requiring a high thread count, and she’d like for you to forget all about it.
“As I was researching and meeting with manufacturers in the early stages of Parachute, I learned that thread count isn’t important—in fact, it’s largely a marketing gimmick,” she says. “Anything over 400 thread count is a result of manipulation of the fabric, so the sweet spot is somewhere between 280 and 350.”
When choosing sheets, she says, the most comfortable ones are made from a quality fabric. Kaye recommends focusing on materials like linen and long-staple Egyptian cotton, and double-checking that fabrics are made with responsible manufacturing practices, too.
“Focus on the details, such as stitching, finishes, and hues, which translates to softer, stronger, and more comfortable bedding that lasts over time,” she says.
[Photo via @parachutehome]
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