New Balance #NBEvolution

Brendan FallisNew Balance is an OG when it comes to activewear, but it's not necessarily the brand we think of when we want to go the more fashion-forward route. Until now. Last week we entered the #NBEvolution, where we got to experience some of the brand's sleekest new designs. The launch party was an artsy pop-up in Chelsea, where Brendan Fallis took to the turn tables and Billy the Artist created a live installation before our eyes. But it wasn't just the art action that caught our attention - the new 420 Tokyo Design Studio kicks, wild with animal prints, drew us in like moths to a very chic flame. Check out this dreamy snakeskin-print pair HERE (and click through for more scenes from the #AlwaysInBeta bash). New Balance
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