As any self-proclaimed skincare obsessive will tell you, Korean skincare (or K-Beauty) has completely changed the cosmetic landscape. When you're living across the world, however, it can be hard to keep up. That's why, for years, Peach & Lily has been the go-to resource for American beauty buffs to not only stay up-to-date on the latest Korean innovations, but to purchase the best products from overseas. (Think of it as the chicer version of Sephora.)
Founded by Alicia Yoon, a Korean skincare expert and Harvard Business School grad, Peach & Lily garnered a worldwide cult following. Now, the curator has become the creator.
This week, the retail site launched its very own line of must-have products, from Glass Skin Refining Serum to sheet masks and facial oil.
In just minutes, their Super Reboot Resurfacing Mask, a deep cleansing and purifying formula, sold out completely. Clearly, people already have a lot of faith in Alicia and her brand.
If you’ve yet to get down with the K-Beauty trend (or are already obsessed), shop Peach & Lily’s debut line HERE!
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