![](https://media.guestofaguest.com/t_article_content/gofg-media/2017/06/1/48970/screen_shot_2017-06-05_at_11.22.19_am.png)
Everyone knows that if you go to Los Angeles and didn't snap an #OOTD photo in front of the iconic Paul Smith wall on Melrose, you didn't really go to Los Angeles. As if you needed even more of an incentive to be a shameless West Coast fashion tourist, the pink destination has just gotten a pride month upgrade - and your followers are going to dig it. To celebrate the LGBTQ community, the retailer partnered with Instagram itself to create a rainbow mural, which will be on display through June 15th (coinciding with L.A.'s pride festival).
Can't make it to town by then? Help show support by leaving #KindComments on posts!
![](https://media.guestofaguest.com/t_article_content/gofg-media/2017/06/1/48970/18879788_1821374821509405_7720170205225156608_n.jpg)
[Photos via @graymalin, @tiarabellaaa]